Okay, come on now. Stop staying SEO optimization. Think about it. We’ll give you a minute. SEO optimization… Search engine optimization optimization. Get it now? One of the funniest and most annoying things people do when talking about SEO is using the phrase “SEO optimization” when they should know better.

Why Do People Say SEO Optimization?

Acronyms are a funny thing in the English language. The English language, in general, is a funny thing. Many people add to acronyms because they think it sounds better aloud. That’s where the phrase “SEO optimization” started becoming popular, especially among those who aren’t in the SEO field. The proper way to say it is SEO, even if it sounds odd when saying it.

What is “SEO Optimization?”

Search engine optimization, or SEO, is the processes which allow a page on the web to show up higher in SERPs (search engine result pages).

Google’s Webmaster Guidelines gives us a good start on what will help a website rank in their search engine. From those guidelines, SEOs and SEO companies start tweaking the on page and technical aspects of a website that will help it rank higher. This includes everything from keyword research, implementing the proper title tags and meta descriptions to help searchers find what they’re looking for, and correcting site speed issues slowing down a searcher’s experience once they land on that website.

Most SEOs and companies out there only optimize certain things and ignore others. They do what’s easier; they don’t adjust when something goes wrong. They avoid client questions about what’s happening with their web traffic. When rankings tank, they’re nowhere around. This isn’t what you’re looking for to succeed with SEO. You need an SEO partner that is there for you through the good and bad online.

If you have a website and you’re looking to bring in more traffic, convert even more leads, and grow your business, SEO is the way to go. Contact Altitude SEO today and let us help you understand how search engine optimization works and what your website could be getting out of it.

Now maybe we could do some SEO optimization and go above and beyond to check off everything possible to help make a website rank but… nah, SEO optimization is too redundant and cringy to say if you’re in the industry. Learn the vernacular and what SEO entails to ensure your business is seeing the success it deserves online. Altitude SEO will help.